Lori Wiser is an accomplished senior executive whose career spans positions in Public Relations, Account Services, Consumer Insights, and Strategy, working on global brands such as McDonald's, Verizon, and Volkswagen.
Ms. Wiser's behaviorally-driven strategic approach leverages the social sciences including: ethnography, evolutionary psychology, anthropology, symbolism, and behavioral economics to build analytic models. Her work has helped win industry awards, such as a Silver Anvil and a Gold Effie.
