I give a brief overview of an evolutionary approach to moral psychology in which people are mostly concerned about appearances and reputation, rather than actually doing the right thing. I explain why this complex psychology makes it very difficult to teach ethics to anyone. Yet an understanding of the origins and mechanisms of moral cognition open the way for us to do (and teach) “ethical systems design,” a way of working with human nature and setting up environments that lead to better ethical behavior. Above and beyond offering a set of moral “nudges” to individuals, can we help companies to create whole systems in which ethical behavior is valued, supported, and enacted?
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